WHO AM I?
Hi, I’m Natalie and I’m a Dublin-based personal stylist specializing in personal shopping and wardrobe management.
I’ve been working in the fashion industry for over a decade (makes me sound so old!) and running my personal shopping business for 10 years. I’ve helped hundreds of women and men to reinvent their style and revive their wardrobe.
When I’m not taming wardrobes or hunting for bargains, I am a very proud mammy to a gorgeous 10-year-old fashionista.
You’ll find that I am very passionate about what I do. I wholeheartedly believe that no one should be living in the mercy of their wardrobe. My philosophy is that you don’t have to be rich to look great. In fact, you can look beautiful regardless whether your budget is fit for Penneys or Prada. I’d be happy taking you to both.
To help you manage your style and wardrobe after the consultation, I aim to pack every session with practical tips and ‘know-hows’ that you can put to practice immediately to maintain the results for good.
I won’t ‘make’ you do anything you are not happy with, neither will I impose my personal tastes and preferences, so there is no need for you to worry that I will put you into something you don’t feel comfortable in. While I do prefer to think outside the box and challenge my clients to venture out of their comfort zone, I treasure their emotional comfort more.
My approach is all about efficiency and practicality. There are plenty of things in life that can make us feel like the world is spinning too fast, and there is no need for the wardrobe to be one of them. So my main goal in my professional life is to simplify the sometimes overwhelming quest for effortless personal style into simple, actionable steps.
If it’s been a while since you loved your look, got ready in the morning without the ‘What should I wear?’ drama or had a productive shopping trip, you are just one email (or phone call!) away from some dramatic changes!
WHAT IF I CAN’T AFFORD PERSONAL SHOPPING?
This is not the part where I’ll be brainwashing you about benefits, advantages and investments in your lovely self using fancy marketing blah-blahs and psychology tricks. When you live from pay check to pay check, have a mortgage, husband and kids to look after, your style and wardrobe unwittingly end up at the bottom of your spending priorities list. I totally get it!
This is why I created my Style Notes. It’s a free resource to help you make the most of your style regardless of your budget. I have also put together a free e-book that takes you by the hand and explains why your wardrobe is not working and what needs to be done to turn things around. And to give you a daily dose of handy tips, shopping and outfit inspiration, I have my Facebook page with fresh content added every day. So if you’ve finally had enough of clothing dilemmas, frustration from unproductive shopping and feeling less than excited about the way you look, this will be your light at the end of the tunnel!
"I was very skeptical (and nervous) that anyone I had only just met would be able to change the habits of a lifetime but after 5 minutes with Natalie I trusted her and her experience and put myself entirely into her hands. Natalie is a very special person, who logically explains to you the reasons why a certain look works and why it doesn't.
I had spent my life in jeans and boots and felt beautiful clothes were just for other women but four hours in Natalie's company made me look at myself differently and has give me a new confidence I never believed I could achieve.
If you are reading this don't waste time, contact her now. I promise you, you won't be disappointed. I will never be able to thank Natalie enough for the new me."− Susan Duffy, Solicitor
"Natalie has influenced my life in so many ways. From changing my outlook on style to actually giving me the fall-proof wardrobe, Natalie exceeded all my expectations! I now feel I have the confidence (and the clothes!) to go out with friends to events that I’d never dreamt of going to before because I never felt like I’d fit.
On a day-to-day basis I find it so much easier to dress as I now understand my body, what colours suit me and what fabrics look better on me. In one sense I feel like I have been reborn and am now living my life to the full. My friends and family have all complemented me on my new look ( they say I’m now looking better and seem much more confident than I did 20 yrs ago!). I can’t believe all the wear I’m getting out of my new clothes, and what’s more important, I love every piece!
Acquiring Natalie’s help was one of the best investments I ever made as she went that extra mile to deliver on every one of her promises. I would sincerely recommend her to anyone who is in need of a style update."− TESS DAWN, 46 SALES EXECUTIVE
"Natalie, when getting dressed this morning, I thought of you and felt like emailing to say thank you once again. The effect your consultations had on my everyday life is amazing! Every morning for the past two weeks I’ve been walking up to my wardrobe, taking out an outfit, doing my 5 minute make-up routine and leaving the house 10 minutes later. Calm and relaxed in the know that I do look great. I no longer start the day with franticly rummaging through my clothes, ending up putting the same thing on I wore the day before and leaving the house feeling stress and annoyed with myself. I haven’t been late to even once since. I feel you are the one to be thanked for that.
You’ve eliminated the problem that was causing so much stress in my life and everything else just fell into place. I wanted to say a huge thank you from the bottom of my heart for your patience, empathy and openness. What you do can really change a person’s life and I have only one regret: not contacting you years ago!"− MAUREEN MCEVOY, 41 SOCIAL WORKER
"I met with Natalie for styling guidance. This incorporated a review of what is currently in my wardrobe, what key pieces would enhance it further and colours and styles that would best suit me.
Firstly, I found Natalie to be so warm, enthusiastic and personable. It is clear she has a real passion for her job and is very invested in giving the best advice to her clients. What also struck me was her desire to constantly develop and improve her service. She had a great knowledge of what is currently available in stores and what would suit me.
The session was very informative and was adapted to suit my individual wishes and requests. I also got advice on make-up and colours that would suit my colouring and complexion, which I found particularly helpful.
I know I will have no hesitation in recommending Natalie and this service to friends and family. And or me, I will always have Natalie on speed dial for any future style dilemmas!"− MARIE BYRNE, 38 DOCTOR
Natalie is a personal stylist and shopping ninja whose main passion is to simplify the sometimes overwhelming quest for effortless style into simple, achievable steps that won’t break the bank and frustrate the hell out of you. So if you’ve had enough of your rut and want to climb out of it – you’re in the right place!’